|78 Pershing Drive
Derby, Ct. 06418
Phone: (203) 735-5512
Fax: (203) 735-5744
Preparing the Off-Road track surface
for a day of racing
Computer system for R/C racing
complete with canopy for portability
Off-Road racing action where every one
gets a good view.
Turn marshalls are essential because
there are no track calls!
R/C enthusiasts working on their cars
in the pit area at JP's Hobbies
hobby shop and track owners say that R/C racing is not profitable. This is not true!
JIM PETZOLDS TIPS FOR R/C RACING
Set up a regular schedule and stick to it.
Be prepared to spend some money promoting
Try to get human-interest stories in your local newspapers.
Get involved! It helps if you or your employees are involved in the racing. Give employees merchandise at cost (or at least a discount) in order to get extra racers.
Have refreshments available! You should anyway, but it gets hot outside and the racers are always looking for bottled water, soda, etc. Chips are good too. This is a good source of extra profit!
Use some sort of computerized scoring system. The Automatic Transponder Systems are nice but out of the reach of new tracks just getting started. Racers understand this and you can use a simple system with manual entry called Lap Track, which can be downloaded from CompuServe. It runs on any old PC with one 3.5" disk. Feel free to call me for information on this disk or for copies!
Give out prizes. Racers like to win stuff! Nuff said.
Have plenty of available pit space with power outlets. R/C racers use lots of electricity, so plan ahead to allow at least one outlet per racer. Do not plan on using one outlet with lots of power strips. Their battery chargers will not work right.
Dont worry about the dirt being tracked into your store. It sweeps up and the amount of dirt is directly proportional to the amount of your sales!
Have plenty of parts available! R/C racers break parts, and unlike slot racers, they will work on their cars and get them back into the race. If you dont know what you need to order, get help in this department. This is very important!
Start small maybe with just one class. Build from there.
Make it fun. Have fun with it. Remember that most racers are out to have fun just like they do in slot racing. Most racers are into the low tom mid dollar racing. This is where you will derive most of your profits.
When you sell R/C products you have to re-think how you run your business a bit. Youll quickly discover you are competing with mail order. But dont think for a minute that you cant compete with mail order houses! You can!
You will have to sell large-ticket items at a lower profit margin in order to be able to move them. However, if you price them right, they will generate a lot of cash flow for you!
Remember when a racer breaks a part he will not (want to) wait a week to get it. If you have the part on your wall you will sell it for your full profit margin! Don't feel that you can't make a little extra profit on some items that are low-dollar either. Profit is the name of the game and you have to make a living.
If you are thinking about starting racing programs and stocking parts for radio control, I will be more than happy to share any knowledge and advice I have gained through my experiences. Feel free to call me any time at (203) 735-5512.